NEWS


2009-09-14

Aplace of fashion




We cornered our good friend Kristian Rajnai, one of the brains behind the retail concept Aplace at the PUB department store in Stockholm, and demanded some straight answers.


Hej Kristian,

As a true rolemodel of good taste, we find it only fair that you should share your wisdom with the rest of the world. Besides, it´s also rumoured that your feet enjoy the weight of a gram shoe. Tell us more...

Q: Firstly tell us about this Aplace place and how it came to be?

A: We started out by creating a fashion magazine and doing random events during Stockholm Fashion Week. Aplace just naturally followed in the wake of all this; a new platform that gave us the opportunity to showcase and sell the brands that we truly admire.

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Q: Give us a hint on your favorite location in Stockholm

Långholmen!



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Q: So what of the new AW09 collection? Of course we´d sponsor you with a pair so take your time and pick a true favorite!

I´d have to say the 271g Black canvas, very nice indeed. Love the shape and restrained aesthetic that they carry off so well.



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Thanks for sharing Kristian, take care.


/Alexis & Anna



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